Everything you need for strategic personal branding and a bit extra
As a Boosted Brandbaby™ you're ready to take the bull by the horns. Problem is you don't wanna get thrown when it comes to producing content.
And even though you know your shit, it doesn't mean you're good at endorsing your shit. You're still living off the days of elevator pitches and whatnot.
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As a Boosted Brandbaby™ not only will you PB&Slay (personal brand & slay), you will have the secret weapon of a content/copywriter on call.
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As a brand leader, you want to produce content, not create it. That means your content is about marketing and funneling to your offers.
​You're the founder of a business, not a follower of the masses. Growing a business is about leadership, not ownership.
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It's about connecting the dots of your life, brand, and business. It's all your life but it all hits different when you're in Brandma's House.
Boosted Brandbaby™ Hookups
Real Progress In Real Time
Personalized Guidance
Tailored advice and strategies specific to your needs, making sure you have a more effective and relevant approach to how you establish your brand architecture.
Skill Development
Learn valuable skills and gain insights into various aspects of business strategy, which empowers you to make informed decisions and grow independently.
Collaborative
A collaboration where you actively participate in strategy development, leading to a deeper understanding and stronger commitment to the implemented strategies.
Holistic Support
Combination of strategic guidance (DWY) and practical implementation (DFY) provides you with comprehensive support, covering both planning and execution.
Enhanced Results
Leveraging DWY and DFY services, you can achieve better results faster, as you receive expert advice and high-quality deliverables simultaneously.
Cost-effective
Investing in a combo DWY/DFY services can be more cost-effective in the long run. It maximizes the value of both strategic and practical support.
She's helped me birth a strong personal brand that is true to who I am and what I'm doing in the world. I am a deep digger and creative and I can tell you that there is no way in the world I would have come up with what I have now all by myself
Nanaama Raine, The Ahooto Whispererâ„¢
I'll say it again, you're a founder not a follower
You've been in business long enough to know how to get shit done but what used to work ain't work'n no more.
Add to that, you don't want to run off your favorite clients but you feel like they gotchu by the short and curly's.
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Its okay to shake off the dead weight when you know something better is waiting for you.
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That's how you lead.
One of the biggest fears about producing content is sounding like someone else. Yes, you know what others in your industry know, but you can't let that stop you from putting your stank on it.
Turning the shiny objects into podcast episodes makes your head spin. You're a talker, a speaker, an orator but you keep putting off your podcast because you compare yourself to your favorite podcaster.
And what about that blog you need for SEO to even be a thing for you? Do you really think AI can be as relatable as a person who understands what you're trying to convey? I don't think so.
Life doesn't stop life-ing because you want balance. Your time is finite. Trying to get shit done when other things are pulling at you can lead to a guilt conscience. That's not what you asked for in a business.
You don't have the bandwidth to do it all
A leader knows their limits...
Just because you don't have the time right now doesn't mean you won't ever have the time. But knowing your gifts, talents, and abilities should tell you when you're wasting your time.​
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Yes, you know the strategies...
Knowing how we get you from brandbaby to Brand Leader is not the same is getting it done. Trying to get it ALL done, branding, marketing, content, etc. by yourself is what's slowing down your growth.
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Here's the thing...
Building a personal brand without a marketing strategy is a waste.
Marketing with a personal brand and no content strategy is a wish.​
Get hands-on nurturing and some time not think
It can feel good to have something done for you by someone who knows what needs to be done.
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The more you work with someone the better they understand you. Having someone like that in your corner so you can have time for other things...
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Now you can just breathe.
Meet the
Ghetto Country Brandmother®
Founder & Head Brandma In Charge
GCB knows first hand the turmoil of being a brand. In her former life as Mrs. Mista she was overwhelmed, burned out, and plain 'ol tired as fuck.
What started as a term of endearment became a trigger to code-switch, smile, and be fake as fuck.
That 15 year experience taught her more about scalable personal branding than any online program ever could.
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Now she use her experience, expertise, and education to save others from the same fate.
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Basically, she's here for you!
Here's some nurturing niceties to give you that much needed boost
1:1 virtual house calls every month
Coaching and actionable strategies
Content/copy/script writing
Private room for keepsakes
Social media monitoring
Analytics monitoring
Session replays
Brand audits
Strategies we'll unpack
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Brand Strategy
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Positioning Strategy
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Marketing Strategy
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Funneling Strategy
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Content Strategy
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Journey mapping
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Pricing/Sales Strategy
Personal Branding for leadership
Independent
Regain/maintain your independence while letting go of the day-to-day. As a brand leader, you're the endorser brand and visionary of everything that comes after.
Innovative
Turn your shiny object chasing into innovate offers and sub-brands. As a brand leader you turn distractions into dollars by knowing what shiny objects are worth chasing.
In Demand
Your personal brand keeps your business in demand. As a brand leader, you're front and center like a pied piper. The presence of a personal brand is an attractive asset.
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Can I get the replay if I miss the live session?The calls won't be recorded for replay access but you can always post a question in the forum or ask someone to take notes for you.
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Can I use AI tools like Otter or Read.ai?AI tools will not be allowed into the live sessions.
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Can I ask questions about my own brand?You can ask any and all questions related to the Bigmista brand but coaching on your specific brand is outside the scope of this experience.
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I don't have a business yet, should I join?Should you, I don't know but if you do, it will put you ahead of the game. Building a personal brand before starting a business is a great start to establish the foundation of your brand architecture.
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Can I get a refund?There are no refunds but you can cancel anytime without any hassle or counter offer to stay.
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I've been in business for years, should I join?The fact that your asking is an automatic yes. You know something's not right because you're stagnant, stuck, or never even worked on your brand, personal or business, before. Now you feel like you can't catch up and your business is slowly dying.
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Why did you mention repurposing a personal brand?In our previous business my husband was known as Bigmista and we named our business after him. When we closed the business, he wanted to separate himself from it because it was mostly associated with bbq. Now he wants to reclaim it but not under the weight of being a bbq man so hence the repurpose.
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What time are the live calls?Calls will be on Sunday 1pm PST 3pm CST 4pm EST
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As a business owner I already have enough to do. How am I supposed to find the time for this?I can only answer this question by saying, I spent a lot of time being busy and broke. I did things that made my workday seem full but it wasn't bringing in clients. If you can identify some of the busy task in your day that don't affect your bottom line, you could re-allocate that time.
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Why doesn't this have an end date?Creating, writing and scripting for various forms of content may never be your thing. Having someone on tap who's been a part of building the personal and business brand saves you from hiring a content creator who knows nothing about inbound marketing.
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Why do you target cooks, consultants, and creatives?I know who I'm best suited to nurture. It doesn't mean I don't have clients outside those industries. It just means I'm not targeting them.
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What kind of results can I expect from two live sessions?During the 1:1 sessions you can expect consulting and coaching so you can spend the time in between the sessions activating and applying. You can expect to see improved engagement results and eventually increased revenue results.
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Why do you price the way you do?Because I choose to trade time for money, I have to compensate for that. My abilities are finite when it comes to how many clients I can handle without doing them harm. I don't want my clients to ever have an experience like they do at the hairstylist. You know the one that overbooks and makes you wait 1-2 hours after your appointment. You mean enough to me that I have to say no to everyone else and that's factored into my pricing.
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Why do you make a distinction between branding and brand strategy?Every person with a business is doing branding, even if they suck at it. A person who has a brand strategy is being proactive about the direction and goals of the brand. This also allows the brand to prepare for any changes in economy, peak periods or market changes.
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Why are your services offered as a DWY instead of DFY?Three reasons: 1) solopreneurs already have enough shit to handle on their own without worrying about if someone is going to give them something that works for them or waste their money. Doing it for them can require multiple revisions and the client can still end up dissatisfied. 2) I'm able to charge less than if I did it for them. Developing a strategic brand when you don't know what questions to ask can take years instead of months. 3) despite my knowledge and expertise as a brand strategist, you know best how you want to build out your brand. You are the expert of you. You've been building yourself up for years. If you're a part of your brand building process, you get to decide in the moment what tweaks need to be made. Why wait until after I've built a brand strategy for you only to find out 6 months down the line something is wrong.
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Why don't you offer a guarantee?A guarantee is implied by the fact that you can stop at any time if you're not satisfied. The contract we make is based on respect and honoring your word. If we can't trust each other at our word then walking away is easier than suing.
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Why isn't competition a part of your brand strategy framework?At this level of the game, you have no competition. You are one person in a world of over 7 billion people. That's the total available market. Once you're an established brand with name recognition, then you may consider others in the industry, but at the end of the day people are gonna buy from who they wanna buy from. Think about it. When your favorite brand is not available, only then will you consider an alternative.
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Why does working with you take so long?I want folx leaving me knowing and understanding their brand and brand strategy. I don't want you to have to hire a marketing agency to implement a marketing strategy you don't understand. I don't want you to go through numerous graphic revisions because you don't know how to explain what you want. Most of all I don't want you to be a people pleaser brand unless you wanna be.
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I already have a lot on my plate. Should I join now, or later?I would have to say that's a personal choice, but if you don't have the time to put into it, you won't get what you want out of it. Also note that I limit the capacity because I like to give everyone my personal attention when it's their time. I can't do that if I have 20-30 people running around my calendar.
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Why do you target cooks, consultants, and creatives?I have first hand experience in all of the areas. In my former life I built a multi-million dollar business that included two restaurants and a catering company. I'm a certified coach turn consultant and I know the difference. I've authored several books across different genres because I'm a wordsmith.
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Why does this take 9-12 months?Establishing a brand does not happen over night. As you build a scalable personal brand you will continue to have questions and doubts. Without continued coaching/consulting and accountability you're more likely to give up.
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What kind of results can I expect from two live sessions?During the 1:1 sessions you can expect consulting and coaching so you can spend the time in between the sessions activating and applying. You can expect to see improved engagement results and eventually increased revenue results.
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Why don't you offer a guarantee?A guarantee is implied by the fact that you can stop at any time if you're not satisfied. The contract we make is based on respect and honoring your word. If we can't trust each other at our word then walking away is easier than suing.
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Why do you cap at 10 long-term clients?I like to interact, engage, and be available for my clients on a deeper level. If I have to many at one time, then someone will get neglected and I don't want that.
